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Brand you: The power behind your brand presentation

Published on 18 Oct 12 by TASMANIAN DIVISION, THE TAX INSTITUTE

Every individual or business has a brand regardless of whether they know it or not. Your reputation often precedes you and therefore it impacts on your opportunities. The great brands of the world continue to grow even while others struggle to maintain market share. Think Apple, Virgin or IKEA; the techniques they use are simple.

This presentation covers:

  • refine your brand – supercharge it with value, clarity and direction
  • engage your team – getting others to support your journed
  • delight the customer – kick-start great word of mouth.

Author profile:

Rick MARTON
Current at 15 November 2012
 

 

This was presented at 2012 Tasmanian State Convention .

Get a 20% discount when you buy all the items from this event.

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Further details about this event:

 

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